The Art of Gifting:
The Beauty Standard was founded with gifting in mind, as both Fran and I believe that self-care should be enjoyed by everyone—taking time to savor small pleasures that transform into everyday rituals. We've carefully curated our products with gifting as a priority, designing fun, vibrant packaging that makes finding the perfect present easy. Our packaging is also reusable and recyclable. This summer, The Beauty Standard has collaborated with key designers and creatives for our Art of Gifting campaign, showcasing how packaging can be decorated and personalised to create the perfect gift. We’ll introduce the artists over the coming weeks via our social channels and Journal.